Archive for the ‘PPC Advertising’ Category

Building a Search Engine Friendly Website - Part 8

Tuesday, May 6th, 2008

Linking Your Pages

When you create a web site you need your pages to be linked so that the person viewing each page on your site can navigate with ease. This means that each page on your website should not only link with the next logical page, but the person should also be able to get back to the homepage.

If you have to click back on the browser window to get to the homepage you are not linking your web site correctly. By reinforcing these links you are able to help the search engine crawl through your site as well as the consumer. (more…)

Building a Search Engine Friendly Website - Part 7

Monday, May 5th, 2008

Site Architecture

What is site architecture? This is the concept of how you should build your site. You need to focus on specific areas of your site when you build it to make the search engines happy for indexing as well as to make any visitor want to return as a consumer. So number one on the list is matching your keywords to your site. (more…)

Building a Search Engine Friendly Website - Part 6

Saturday, May 3rd, 2008

Framing Disaster

Frames are a bad thing to do with your web page. You should never use them. You should also avoid duplicate content on your web page. You may have heard this tired line before, but let’s look at it for a search engine friendly website. (more…)

Building a Search Engine Friendly Website - Part 5

Friday, May 2nd, 2008

Don’t Offer Pointless Links

Session ID’s, Calendar links, and other links are seen as pointless options by the search engine spiders when they are on the crawl. In other words you risk making pointless pages for the search engine to reject as it looks through your website for proper content. (more…)

Building a Search Engine Friendly Website - Part 4

Thursday, May 1st, 2008

Don’t Do This with Your Site

You do not want to require submissions on your site. If you ask for forms to be filled out or a submit button the spiders are not going to get through your web page. They can’t fill out the forms so gaining access is not going to happen. Any page you want indexed must be free for the spider to troll which means a new submission form. (more…)

Building a Search Engine Friendly Website - Part 3

Wednesday, April 30th, 2008

The Do’s for Creating a Website

There is a list of factors you should keep in mind when trying to create a search engine friendly website. If you fail to keep these things in mind you could end up in the basement of the internet never to be found again. The first thing you need to do is have an HTML for content. (more…)

Building a Search Engine Friendly Website - Part 2

Tuesday, April 29th, 2008

Building Your Website

In our previous blog we spoke about three important items for obtaining a search engine friendly website. Most of the time a web site creator gets one or two of these previously mentioned factors correct. We are offering you the information to get all three correct to help promote your website. (more…)

Building a Search Engine Friendly Website - Part 1

Monday, April 28th, 2008

When you have your own website it is important to maintain a standard level of user friendly policies in order to attract a search engine friendly rating. There are three areas you should be concerned with for your website.
First you should create content with search engines in mind. (more…)

Elements That Control SEO

Sunday, April 27th, 2008

In reality, it will take you just 4-5 lines of coding in HTML to create and run a functional web site and if you use around 6-7 lines then you can create a website that is moderately optimized. The truth is that when you can create such an optimized website with just 5-6 lines of HTML code then why the world is running after getting their website created in complex codes. Some would say that it is because of the demand of competitive markets while other would say that they want the website to be as advanced as it can be. But the truth is that you can code your website in simple HTML and use proper search engine optimisation elements to drive traffic and revenue to your website. If your search engine optimisation strategy is good enough then you will not require the extensive coding and will not have to integrate any special codes into your website. (more…)

The Value of Content - Part 11

Saturday, April 26th, 2008

Developing Content

Your content needs to be unique. It should not be something you have rewritten or paraphrased from another site. You should come up with new content on a frequent basis as well. Product descriptions should be rewritten often as well. This means that you change the information available regarding those items with different language. It can be time consuming, but you will get more consumers that way. (more…)