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	<title>Pay Per Click Advertising and SEOSpotify - Pay Per Click Advertising and SEO</title>
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		<title>Social web calling for Spotify</title>
		<link>http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/social-web-calling-for-spotify</link>
		<comments>http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/social-web-calling-for-spotify#comments</comments>
		<pubDate>Thu, 29 Apr 2010 12:30:18 +0000</pubDate>
		<dc:creator>Andy Russell</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Spotify]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/?p=1618</guid>
		<description><![CDATA[In a bid to lure people away from Apples ever growing iTunes music service Spotify have entered the social networking sphere. The company announced that it would be integrating its online music service with Facebook and Twitter. The service was launched earlier this week and can be used by both free and premium account users [...]


Related posts:<ol><li><a href='http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/spotify-still-not-making-money' rel='bookmark' title='Permanent Link: Spotify still not making Money'>Spotify still not making Money</a></li>
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</ol>]]></description>
			<content:encoded><![CDATA[<p>In a bid to lure people away from Apples ever growing iTunes music service Spotify have entered the social networking sphere. The company announced that it would be integrating its online music service with Facebook and Twitter. <span id="more-1618"></span></p>
<p>The service was launched earlier this week and can be used by both free and premium account users of Spotify, the new feature will allow users to access their Facebook accounts from the Spotify site, a trend that appears to be growing quite rapidly this year.</p>
<p>The link with Facebook will allow users to share music and playlists to be shared with friends over the social networking site. Twitter users will have a similar experience as they will be able to share music through direct Spotify links that will appear as Tweets. </p>
<p>This is a bold and decisive move by Spotify as they attempt to dent Apple’s dominance of the music sharing market. There should be no reason why the two cannot co-exist as the Spotify service is quite different from that of iTunes. </p>
<p>Whereas iTunes concentrates on selling the tracks to the user at a price, Spotify have concentrated more on the access model of allowing the user to listen to whatever song they choose but without being able to own it as an mp3. Both have their uses and each will suit the different ways that people listen to music. </p>
<p>This announcement has conveniently come just after Facebook owner Mark Zuckerberg declared last week that Facebook are helping to push the web to move into an area of more social interaction. </p>
<p>Spotify’s new social feature hopes to add more premium users to the service. At present only 320,000 people pay the £9.99 subscription for the ad-free premium account, a figure that they hope will rise with the addition of Facebook and Twitter, never underestimate the power of social networking. </p>


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<li><a href='http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/microsoft-announce-social-media-aggregator-spindex' rel='bookmark' title='Permanent Link: Microsoft announce social media aggregator Spindex'>Microsoft announce social media aggregator Spindex</a></li>
<li><a href='http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/how-will-the-spotify-app-affect-apple' rel='bookmark' title='Permanent Link: How will the Spotify App affect Apple'>How will the Spotify App affect Apple</a></li>
</ol></p>]]></content:encoded>
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