August 21, 2010 by Jen
A new report has announced that the film rights to the founders of Google’s story is to be turned in to a new production. Michael London’s Groundswell Productions has teamed with producer John Morris to purchase the rights to Sergey Brin and Larry Page’s Google history, in order to turn it in to a blockbuster movie.
The film producers have got the green light to produce a film dramatising the story of Google’s birth, first published by Ken Auletta’s text ‘Googled: The End of the World As We Know it’. The producers will be taking the main elements of the book to create a feature which tells the story of how Brin and Page launched the internet search engine which made their fortunes.
Published by Penguin last year, the book chronicles the way in which the two founders devised and launched Google, a phenomenon which now draws around 20 billion dollars in advertising revenue annually. The announcement comes on the back of news that Facebook’s founding story is also to be turned in to a film.
Brin and Page founded Google while they were attending Stanford as PhD students, and launched the site with the guiding principle ‘don’t be evil’. The film will detail how the pair achieved success while hanging on to their ideals as businessmen, and managed to turn a simple idea for transforming the World Wide Web into an international phenomenon which has global reach.
London commented: “It’s about these two young guys who created a company that changed the world, and how the world in turn changed them. The heart of the movie is their wonderful edict, don’t be evil. At a certain point in the evolution of a company so big and powerful, there are a million challenges to that mandate. Can you stay true to principles like that as you become as rich and powerful as that company has become? The intention is to be sympathetic to Sergey and Larry, and hopefully the film will be as interesting as the company they created.”
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