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Myths: What You Should Know About AdWords – Part 7

June 2, 2008 by Admin

Bidding high when you first start is important to boosting your score.

This statement used to be true. You needed to have a high bid so that you could get your ads to the top, but that simply isn’t the case now that the technology has advanced a little further. Now you just need to get a high click rate by getting a better score based on several different options that we have discussed in this article.

The click thoughts first of all need to be very relevant to the overall page. You also need to get 2.5 percent on your rate with the position 9. However if you are in position three it could look a little poor in comparison. It is all relative to where you really want to be.

Google will have a different rate based on the keywords you use. This means the more relevant and important the keywords are the better you will do in this particular area. Click through on the content network or other partner searches will not help you to increase the score. Instead you rank is based on the search pages through Google and how you have established those pages and ads.

You can help yourself by having the appropriate keywords, but even in the past when you use the wrong keywords and have a lower score there is hope. By changing the keywords or using them in a better way for the future you can get your score back on top where it will belong.

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Related posts:

  1. Myths: What You Should Know About AdWords – Part 1
  2. Myths: What You Should Know About AdWords – Part 2
  3. Myths: What You Should Know About AdWords – Part 5
  4. Myths: What You Should Know About AdWords – Part 3
  5. Myths: What You Should Know About AdWords – Part 8
  6. Myths: What You Should Know About AdWords – Part 4


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