Page Size and How It Effects Your Rankings
The size of your page is perhaps an area that a lot of individuals gloss over. They construct a page and think it will work. The fact is, page size is very important to the search index. You don’t want to have one page for your website with all of the content on it. This will offer a lower ranking. In fact many of the search engines will tell you that 101 to 150K is the appropriate size for the page. You also want to be able to put in the keywords.
The pages you create need to be keyword rich and target specific. You don’t want to over stuff the page, but having each page with keywords will create an entrance as we talked about in earlier sections.
There are restrictions on page size. Let’s take a look at why. Search engines began the restrictions for the consumer benefit. A larger page is going to take time to download. This means you lose the customer if it takes too long. You are also probably being redundant in the information you are providing when it is too long. You also don’t want something that is too short. 300 to 1500 words is a good length for a page in regards to content. The 300 words offer an introduction to things on the page or what you can find. The longer content offers a guide or more in depth information. Again it is essential that you have the keywords in the text.
The page size also has a lot to do with unique content. A smaller page is not going to be unique. Instead it will be generic and hardly worth the page ranking you are trying to obtain. More experienced web designers with competitor views will help you gain the best page size for your content. The page sizes we offered will be the best guidelines to stick with, but to a degree you can change things out a little.
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February 16th, 2009 at 11:32 pm
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