April 3, 2009 by Matt Thomas
These days we’re used to Google trying things that don’t quite have an obvious profit model. Stuff like Google Earth, their space exploration competition, the whole non-profit wing, to name but a few. Since rumours that Google were thinking about buying Twitter surfaced the blogs have been awash with comments of the ‘here they go again’ variety, denouncing the move as a vanity purchase, or an impulse buy.
This, to say the least, is not something we agree with. To us, Google buying Twitter makes perfect sense. It’s a very logical step for the number one search engine as that is basically what Twitter has become, a search engine.
Think about it. The vast usership of Twitter and the 140 character limit means that updates are frequent and usually relevant to what’s going on. If you want to find out about something that is happening right now, this minute, or even about to happen, you’re often better off with Twitter than you are with a traditional search engine or news site.
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