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	<title>Pay Per Click Advertising and SEObbc.co.uk - Pay Per Click Advertising and SEO</title>
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		<title>BBC Website not safe from Cuts</title>
		<link>http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/bbc-website-not-safe-from-cuts</link>
		<comments>http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/bbc-website-not-safe-from-cuts#comments</comments>
		<pubDate>Mon, 11 Jan 2010 12:59:22 +0000</pubDate>
		<dc:creator>James Oliver</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[bbc.co.uk]]></category>

		<guid isPermaLink="false">http://www.topclickmedia.co.uk/pay-per-click-advertising-blog/?p=1411</guid>
		<description><![CDATA[In November last year BBC Director General, Mark Thompson confirmed the BBC.co.uk will not be safe from cost cutting measures to be rolled out across the corporation in the coming years, earmarking 2012 for the start of the roll-back across the corporations online services. Now however, it seems that the cuts could be brought forward, [...]


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			<content:encoded><![CDATA[<p>In November last year BBC Director General, Mark Thompson confirmed the BBC.co.uk will not be safe from cost cutting measures to be rolled out across the corporation in the coming years, earmarking 2012 for the start of the roll-back across the corporations online services. Now however, it seems that the cuts could be brought forward, with the BBC’s online activities expected to be a major part of the BBC strategic review &#8211; a report that is set to be published before the next general election.<span id="more-1411"></span></p>
<p>The report is to be authored by the BBC policy and strategy team, headed up by John Tait and is being seen as a major upheaval in the BBC’s direction. The report is widely predicted to recommend a sharper focus on the BBC’s actual remit, with less thought (and budget) being given to the peripheral areas into which the BBC has branched recently.</p>
<p>This mode of thinking is what has lead people to tip BBC.co.uk as a particularly trimmable asset. The site has expanded and expanded over the last few years into more and more areas, some of which are quite a long way from the traditional public service remit. As a result, it’s quite possible that those working in the music, celebrity and entertainment sectors of the will be updating their CVs.</p>


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