September 12, 2009 by Matt Thomas
So, now that there’s going to be a giant single mobile phone provider, will Apple decide that they’ve hitched their star to the wrong wagon, or will they stand by their existing deal with O2?
Well, at this stage it would seem like the new company would be in a very good state to push for that, especially as their new business will have the best 3G coverage in the country, which would be very attractive to iPhone users. Orange boss Tom Alexander is certainly in a bullish mood, stating that ‘It does put us into a very, very strong position. 3G coverage is really important for supporting devices like the iPhone.’
Even so, I wouldn’t dump your O2 contract just yet, the deal has yet to be approved by regulators and even if it is ratified, it will likely be 2012 before the new company actually takes shape in any meaningful sense. Even so, the move will have given the decision makers at Apple food for thought when it comes to the iPhone.
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