If you haven’t already heard the speculation on the SEO grapevine about the first of Google’s Panda updates this side of 2012, then the confirmation from Google that the algorithmic update, referred to across the industry as version 3.2, might come as a surprise.
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SEO Agency Confirms Latest Google Panda Update
January 30, 2012 by claudia.smithCategory: Google, Search Engine OptimisationTags: Google Panda, Google Search Results, Link Building, Panda Update 3.2, Search Result Listings, SEO, SEO Agency | Comments (0)
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Google Update Page Layout Algorithm to Help Users Access Relevant Content
January 24, 2012 by claudia.smithBased on feedback provided by Google users globally, the search engine giant has implemented updates to its page layout algorithm, which will mean any websites that are ad-heavy ‘above-the-fold’, with minimal content and an ‘excessive’ number of advertisements featuring on the top of their webpages, their ranking in Google’s search results will be impacted by the changes.
Category: Search Engine OptimisationTags: Google, Search Engine, SEO help | Comments (0)
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Google, Wikipedia, Reddit and WordPress Join Forces Against SOPA
January 19, 2012 by claudia.smithOn the 18th January some of the biggest global sites were blacked out in a protest against the proposed changes to US legislation, that would make publishing just about any web content a minefield, as Google explained in their official blog post on Wednesday 18th: (more…)
Category: GoogleTags: PIPA, SOPA | Comments (0)
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Top Click Media Review SEO for Surrey Businesses
January 18, 2012 by claudia.smithIn recent months, data produced by a US survey revealed that search leads over social when it comes to people looking online for information on local businesses. The study also indicated that the internet remains the first choice for many potential customers, that are looking for businesses or services within close proximity to where they live, according to data produced by Pew Internet Research Centre. (more…)
Category: Search Engine OptimisationTags: SEO, SEO Surrey | Comments (0)
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New Google+ Page Controls Announced on Google PPC Blog Spot
January 11, 2012 by claudia.smithA few weeks ago Google announced that a number of changes have been made to it’s Google+ Pages for business social media platform, to enhance their Pay Per Click campaigns and web reach among potential customers. The official announcement came via the Google Adwords blog post for Pay Per Click news and updates:
Category: Google, Pay Per ClickTags: Adwords, Google+ for Business, Google+ Pages, PPC, social media | Comments (0)
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Google+ Gaining Momentum With 55% Increase in Visits Last Month
January 9, 2012 by claudia.smithLast week online statistics agency Experian Hitwise tweeted that the total number of Google+ visits in the US alone had reached more than 49 million in December of last year, apparently it was the sites “biggest month to date”, up by an impressive 55% when compared with the number of visits made by users in November 2011, further proof (if it were needed) of the burgeoning demand when it comes to digital media marketing sites. (more…)
Category: Google, Social NetworkingTags: Facebook, Google, social media, Twitter | Comments (0)
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Twitter Publishes ‘Enhanced Profile Pages’ for Business
January 5, 2012 by claudia.smithA few weeks ago Twitter announced that they would be rolling out a new version of their social platform for desktop and mobile users, which included enhanced features for businesses, to rival those already available via Facebook and Google+ Pages.
Category: Social Networking, TwitterTags: bing, Digital Media Marketing, Facebook, Google, Social Media Marketing | Comments (0)
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Facebook Tops Key Word Search Terms for 2011
January 3, 2012 by claudia.smithThe global online marketing intelligence service Experian Hitwise has published it’s list of the most popular search queries posted in 2011 in the US, with social media sites topping the poll. The survey analysed the top 1,000 search terms of last year and (perhaps unsurprisingly) Facebook is once again head of the list for the third consecutive year.
Category: Google, Social NetworkingTags: AOL, Ask, bing, Digital Media Marketing, Experian Hitwise, Facebook, MySpace, Yahoo, YouTube | Comments (0)
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Top Click Media Reviews Search Engine Optimisation Report for Local Businesses
December 14, 2011 by claudia.smithTop Click Media Reviews Search Engine Optimisation for local businesses, and the findings from a recent small business survey, which revealed that SEO was selected as the most effective marketing tool by local business owners, and identified as their preferred route to market. According to the ‘Merchant Confidence Index Survey’ conducted by online network MerchantCircle, a social network for local businesses in the US, 33% of business owners that participated selected SEO as the most effective platform when it came to generating new business.
Category: Search Engine OptimisationTags: Facebook, Google, Paid search, SEO, SEO Surrey, social media, Social Networking, Top Click Media Reviews | Comments Off
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According to Latest Study Every $1 Spent on Paid Search Generates $6 in Offline Sales
December 12, 2011 by claudia.smithAccording to statistics from the US Commerce Department the annual spending on retail in the US is approximately $4 trillion. E-commerce has continued to prove a rapidly expanding and lucrative market, although according to the US Commerce Department e-commerce sales account for less than 5% of all retail sales in the States. However, following a two year study recently published by SEO Help organisation RevTrax, a company that connects digital media with in store sales, providing data that measures the success of online marketing when it comes to driving sales, they have found that the return on investment when it comes to paid search has a detrimental impact on sales made offline.
Category: Search Engine OptimisationTags: Paid search, PPC, SEO help | Comments Off
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Google’s You Tube Records Over 20 million Viewers in October
December 5, 2011 by claudia.smithAccording to comScore’s latest Video Metrix study, Google’s You Tube broke records in October of this year by attracting more than 20 million viewers in a single month, accounting for 49.1% of the total number of videos viewed in the US during October alone. Based on the findings of the latest comScore research, Americans accessing videos on the web spent an average of more than 20 hours watching content online last month:
Category: Search Engine MarketingTags: Digital Marketing Surrey, Digital Media, Digital Media Marketing, Google, Yahoo, YouTube | Comments Off
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Top Click Media Reviews Google+ Pages for Business
December 2, 2011 by claudia.smithTop Click Media Reviews the impact of Google+ Pages and whether Google’s social media platform will ever truly compete with Facebook’s established marketing tools.
Category: GoogleTags: Facebook, Google, PPC, PPC Management, SEO, Top Click Media Review, Top Click Media Reviews | Comments Off
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Black Monday breaks Last Years Records – With Online Sales Up by Almost 30%
November 30, 2011 by claudia.smithOnline sales on ‘Cyber’ or ‘Black’ Monday this week (Monday 28th November) saw an increase of 29.3% in comparison to the same day last year, according to statistics published by IBM’s Benchmark Researchers. The global ecommerce site FiftyOne, a company which hosts and manages some of America’s biggest department stores and online retailers, including Macy’s and Nordstrum, saw a dramatic increase in international sales, potentially accounting for the rise in sales in comparison to last years figures. According to a report in Marketing Vox:
Category: Search Engine OptimisationTags: ECommerce, etailers, Search engine optimisation help, SEO help | Comments Off
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Online Retail Outlets for Smartphone Users Accounts for 95% Growth in Mobile Markets
November 29, 2011 by claudia.smithThe retail sector is now the fastest growing in mobile markets, with online marketing strategists emarketer recording that over one third of people use their smartphone to access retail sites. It is estimated that by June 2012, in the UK alone, half of all mobile owners will be utilising smartphone devices, with an average 2.5% of feature phone users opting to purchase a smartphone handset every month. When you consider that more than 40 million Britons own a mobile phone, the potential posed by making your website, or online store, accessible to mobile users, is an increasingly appealing option; as does the potential for generating revenue and increasing sales by adopting Search Engine Optimisation UK practices, in order to increase the exposure of your business or brand online.
Category: Search Engine OptimisationTags: Black Friday, Cyber Monday, Online Retailers, Search Engine Optimisation UK, SmartPhone | Comments Off


