It’s the Holy Grail of SEO, the eventual aim of every optimisation campaign, that glittering number one position that shows, no, scratch that, proves that you are the best website in your field and leads to untold wealth and corporate growth, at least we assume it does.

What do we really know though?
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Now there’s a name I bet you haven’t heard in a while! It may surprise you to know this but up until this year Encarta was still being manufactured and sold by Microsoft. Even in the age of Wikipedia it seems that the world’s premier software manufacturer thought there was a place for the CD Rom Encyclopaedia.
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One way to manipulate your social networking profile to your advantage is with status updates blog posts. In the run up to a job interview you might want to think about the odd twitter post or Facebook status update related to your profession and your opinions about it, ensuring these opinions are shared, or likely to be shared, by your potential employer.
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