Arguably the UK’s most successful social networking start up, Huddle has revealed that sales tripled in the months from May to July, increasing the number of sales to enterprise customers by five times that of those made in the earlier part of this year.  Currently used by more than 90,000 organisations worldwide, Hudddle specialises in collaboration and content management for businesses, both internally and externally, giving traditional platforms, such a SharePoint, a modern twist, with a social centric focus, demonstrating the direction of enterprise collaborative platforms, with the success of social media and it’s impact on business operations and marketing strategies.

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Google has updated it’s Analytics PPC platform, and included a tool that reports in real-time on website activity, as the Google blog calls it: “Google Analytics Real-Time: a set of new reports that show what’s happening on your site as it happens”.

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Google has partnered with Intel Corporation to produce smartphones that will run the Android operating system, using Intel Atom chips, and aim to launch the new devices early next year.  Google has recently adapted a number of it’s advertising management tools, such as Pay Per Click, in order to meet with the rising demands posed by online mobile users, with smartphone and tablet sales rising at a rapid rate across Europe and the US.

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Google has announced the implementation of a new metric in the AdWords portfolio, that provides users with the opportunity to identify the estimated cost of bidding for top positions in search engine results pages (SERPs).

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New York based social consumer strategists Pivot Con published the results of their ‘Rise of Social Advertising’ study last week, and the findings indicate that the marketing industry is set to be guided by consumer behavior measured by social media platforms, enabling the development of marketing strategies and interactions with customers across a global network.

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The vast majority of people that utilise mobile technology look forward to the day when fast internet access is available anywhere and everywhere.  People are becoming more and more accustomed to being online and mobile, and more demanding when it comes to the speed of the connections available.  The only limitation is the capacity of 3G networks to cope with the demand and the coverage.

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Search engine giants AOL have announced that they will be offering a new focus on the use of video online, in conjunction with a social media campaign to increase awareness of the use of video, and promote the recent activities of the group with regards to SEO. (more…)

According to a police statement issued this week, twelve people have been accused of fraud committed on music store iTunes, purchasing songs using stolen credit cards. (more…)

In an endearing and rather amusing addition to Google Maps, the search engine geographical service has apparently added ‘Tessa Jowell’ to their list of London attractions. (more…)

Imagine a world where you got up in the morning, lazed about for a while, packed your robot off to work for you, and read a book in the back garden all day. Seem unlikely? Perhaps that moment is closer than you think! (more…)

After snapping up chip specialist PA Semi in 2008 for over $200 million Apple have been dipping into their very deep pockets once again for yet another chip maker. (more…)

Even the most casual followers of this year’s CES, will have noticed one particular trend emerging amongst the exhibitors, mobile internet. The unstoppable rise of the iPhone in 2009 has finally moved mobile internet from the province of nerds and show offs to actual everyday use. Vastly improved speed and performance of 3G and WiFi connections combined with Innovations like the app store have finally made it actually practical and useful to search the internet on the go. (more…)

Know your aim and don’t get sidetracked

Keyword choice is the cornerstone of a good SEO campaign. As I’ve said before, SEO campaigns resemble super tankers, in that they are incredibly difficult to turn around if you make the mistake of setting off in the wrong direction. But how do you choose good keywords? (more…)

Google’s universal search update has been an undoubted hit with searchers. Google users have responded incredibly well to the update that indexes video and image results either above the traditional paid and natural search results or in the middle of the search page. However, the position of the results has been hurting Google’s pocket by quite often distracting people from the adwords ads which, lest we forget, is the way Google makes almost all of its money. (more…)