February 27, 2009 by Matt Thomas
Over the last few months, the bad publicity, court cases and conspiracy theories surrounding Facebook have conspired to do some serious damage to its freewheeling, collegiate image. In addition to having to pay a cool $65 million dollars to one of its rivals, Facebook suffered the indignity of being forced to abandon controversial changes to its user conditions due to sheer weight of public disapproval and threats of legal action.
As a result the Facebook PR department has kicked into overdrive with a new public relations push aimed at repairing its image amongst its users. The idea is basically this, Facebook have posted two important documents in their own groups for all to see. The first is ‘The Facebook Principles,’ which basically defines a users rights when using Facebook and will, apparently, act as a framework for any new policies. The second is a ‘Statement of Rights and Responsibilities,’ which is essentially the terms of use by another name.
The documents have been placed in their own groups so that Facebook users can comment on them and vote yes or no. The hope is that Facebook users will weigh in with their feedback and start to feel like they’re part of the process
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