January 13, 2010 by Eddy Philipe
Here at Top Click Media we recently took on a brand new contract to help TrackCompare to improve their internet presence and increase the traffic to their vehicle tracking website www.trackcompare.co.uk.
We started by publishing online press releases to gain exposure to the press and increase awareness of their unique service. We are also reorganising their pay per click advertising campaigns to increase the CTR and decrease wasted clicks on keywords which do not convert into leads. So far we have managed to increase their ROI and the number of leads they produce each week considerably.
TrackCompare.co.uk is a vehicle tracking comparison website. The website enables visitors to compare several vehicle tracking products that fit the users search criteria.
The comparison table compares pricing, contract lengths, payment methods and the key features of each vehicle tracking system. From this information the visitor can then make an informed decision and select up to 5 products to receive quotations on.
Currently TrackCompare are the only website on the net that offers a comparison service for vehicle tracking products. They have also recently expanded into other types of tracking such as anti theft tracking, plant tracking, mobile worker tracking, trailer tracking and lone worker tracking.
Related posts:
- UK Companies cut print advertising funds and increase investment in online marketing
- Direct Social Media Marketing demonstrates extensive growth in online mobile and social platforms.
- Beyond the Headline: Online Marketing Overtakes TV
- Updates to Google Conversion Metrics (Part 1)
- Is being at the top of Google always worth it? (Part 1)
- One, Nil binary score creates havoc online
