Seller Rating Extensions – a limited release offering from Google

Google have announced that they are offering a limited release addition to their programme, on their AdWords Blog. The new function enables customers to set goals in the opportunities tab within the AdWords console, in order that advertisers can maintain greater control over their AdWords service.

The goals service in the opportunity tab supports customers in setting three differentiations for their AdWords. They enable users to choose to either maintain or decrease the cost of their service, so that people can find ideas that will support a reduction in price for the service or maintain their current expenditure.

In addition, there is the option for people to increase the amount of traffic which they generate by searching from a list of innovations to enhance their service (for different levels of cost), and also balance cost over traffic, by reviewing a mix of ideas that are aimed at either increasing traffic or decreasing costs.

Although the new goal-setting service is a limited release option, it promises to be a success with AdWord customers. Seller rating extensions make it easier for potential customers to identify service providers when they’re searching on Google, by attaching merchant star ratings to AdWords ads. The ratings enable people to find merchants that are highly recommended by other shoppers.

Google customers who have an online store with a high product rating and over thirty reviews, will automatically get seller ratings alongside their adverts. They will only be charged if someone clicks the headline of the advert.

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