No doubt few will be surprised to hear that according to comScore’s research data, Google is responsible for sourcing the largest proportion of site traffic for 23 out of 30 top websites in the US.

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Google has partnered with Intel Corporation to produce smartphones that will run the Android operating system, using Intel Atom chips, and aim to launch the new devices early next year.  Google has recently adapted a number of it’s advertising management tools, such as Pay Per Click, in order to meet with the rising demands posed by online mobile users, with smartphone and tablet sales rising at a rapid rate across Europe and the US.

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According to comScore’s latest study, more and more people are using online search facilities and mobile platforms in order to find relevant information about local businesses.  According to statistics published this week, comScore’s “State of Local Search” study has found that 13% of core activity on the leading search engines relates to local businesses.

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The world of advertising has undergone the biggest change in history since the inception of the internet.  Platforms that previously proved an invaluable resource for advertisers and consumers alike, have since been confined to the annals of history.

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Last week Google was forced to defend it’s ‘Panda’ update, amid claims that changes made to their ranking algorithm were conducted in order to reduce the hit rate of popular websites, that might be perceived as rivals to the Google empire. (more…)

Microsoft have launched their Internet Explorer 9 web browser, in a bid to compete with the increasing popularity of Google Chrome, Mozilla Firefox and Apple Safari, with the key focus on IE9’s high end graphics capabilities.  (more…)

It seems you can’t turn around these days without seeing a new gaming console hit the market, and today is no exception. Microsoft has unveiled the specification and design for its latest gaming masterpiece, the updated Xbox 360 250GB. This catchy name can’t detract from the slim design, enhanced features and expanded internal hard drive, all of which promise to take gaming to a new level. (more…)

As the battle for supremacy between Google and Microsoft continues, both companies have set their sights on expanding the Arabic language web. (more…)

Microsoft has this week announced preliminary details of a planned service pack for Exchange Server 2010. Several new features are set to be added to the calendar and messaging server software released by Microsoft earlier this year. (more…)

Microsoft have been given a tough time of late as new security issues regarding their Internet Explorer browser continue to crop up. As a result of this, the company have this week announced that are issuing a brand new security update that will plug 10 holes in Internet Explorer. (more…)

Microsoft’s unrelenting desire to give Google a real run for their money in the search engine stakes has been backed up further this week as the computer giants have announced that they are revamping their Bing search engine. (more…)

As its war with Apple rages on Microsoft continue to try to lead the market in terms of innovation, at a recent speech at the University of Washington, their chief executive Steve Ballmer explained exactly how they are planning to do it. (more…)

The beginning of March and the blossom of spring is upon us, which means a lot of changes are imminent, but none may be more significant in the online world than the new ‘ballot screen’ that is soon to be launched by Microsoft. (more…)

Most industry analysts expect Microsoft to go public with Windows 7 prices at some point next week. This begs the question, how much does the software giant think it can get away with charging for the new system? (more…)